D2C FunnelsBook a Funnel Call

Educate your customers before they buy

Turn More Paid Clicks Into Buyers

Static ads can create the click. But when visitors land directly on a product page, they may not have enough information or belief to buy.

We build static-ad-to-advertorial funnels that educate the visitor, handle objections and prepare them before they reach your product page.

Book a Funnel CallSee What You Get

Built specifically for ecommerce brands running paid social traffic.

  1. Static AdWe build this

    One strong angle earns the click

  2. Advertorial Pre-Sell PageWe build this

    Educates, handles objections, builds belief

  3. Product Page

    Receives a prepared, pre-sold visitor

  4. Purchase

    The click becomes a customer

Diagram of the funnel: a static ad leads to an advertorial pre-sell page, which leads to the product page, which leads to the purchase.

01 — The problem

The Click Is Only Half the Job

Most ecommerce ads have only a few seconds to create interest.

A product page then has to explain the product, build trust, answer objections and close the sale at the same time.

That is a lot to ask from one page.

An advertorial creates an educational step between the advertisement and the product page, giving the visitor more context before asking them to purchase.

The ad creates curiosity

But there is not enough space to fully explain the product.

The product page asks for the sale

Before every visitor understands why the product matters.

The message gets disconnected

The angle that earned the click may disappear after the visitor lands.

02 — The approach

One Message From Ad to Checkout

We build the advertisement and advertorial around the same customer problem, desire or objection.

The result is a more connected journey from the first impression to the product offer.

  1. Create the angle

    We identify a compelling problem, desire or objection that can earn attention.

  2. Build the static ads

    We turn the angle into clear, scroll-stopping static ad concepts.

  3. Build the advertorial

    We continue the same message through a pre-sell page that educates the visitor and leads naturally into the product.

03 — What you get

Your Complete Ad-to-Advertorial Funnel

Everything required to test one connected acquisition angle for one product.

One product. One clear angle. One complete funnel ready to test.

Book a Funnel Call
  • Static ad concepts
  • Advertising hooks
  • Static ad copy
  • Visual directions
  • One complete advertorial
  • Mobile-first page design
  • Ad-to-page message matching
  • Product-page transition strategy
  • Tracking-ready implementation
  • Two revision rounds
  • Delivery within 10 business days

04 — Who it is for

Built for Products That Need More Explanation

Advertorial funnels work best when customers need education, proof or objection handling before they are ready to purchase.

  • Beauty and skincare
  • Supplements and wellness
  • Personal care
  • Pet products
  • Functional food and beverages
  • Home and lifestyle products
  • Products with a new or unfamiliar mechanism
  • Products with strong customer objections

This is not designed for every ecommerce product. The call is used to determine whether an advertorial is appropriate for your offer.

See What an Advertorial Funnel Could Look Like for Your Product

Book a short call to discuss your product, current advertising and whether a pre-sell page could improve the journey between the ad and the product page.

Book a Funnel Call

No generic agency pitch. We will focus on your product, your current funnel and whether the model makes commercial sense.